When my last home, in Brighton, sold on the day it hit the market I took it as a sign to turn my love of interiors into my next career. I'd created somewhere three sets of buyers wanted so much that they all offered the asking price.
It was very different to the stress of my previous move, when my flat stayed on the market for months. I can see now there were lots of simple things that could have been done to improve the presentation and result in a much smoother sale!
Calm, cosy, organised rooms are irresistible to buyers — and so much more relaxing to live in. I get a real buzz catching up with an excited client who's just accepted an offer. And it's wonderful to witness the weight of indecision lift during their home staging consultation or decluttering session.
Staging, or property presentation, is a powerful marketing tool that makes homes appeal to more buyers. A consultation often easily pays for itself. Check out the SUCCESS STORY page to see how I saved one couple £5,000 they'd earmarked to replace a tired en suite before selling (and went on to get two asking price offers within days of going on the market).
Getting back to that house in Brighton . . . after it sold I studied interior design and home staging around my work as a magazine journalist. Jane Lee Interiors launched in 2019. I still write regularly about home editing, styling and design, am a member of the Home Staging Association and the Association of Professional Declutterers & Organisers, and hold a Houzz Best of Service award 2021.
I live in a Sussex village that overlooks that South Downs and am always on the lookout for my next renovation project.
4 great reasons to hire a certified home stager
get noticed, attract viewings and achieve the best possible price
100% of estate agents say that staging [the art of presenting properties so they appeal to more buyers] makes it easier for people to visualise the property as their future home
94% agree that home staging increases the number of viewings and 86% report that staged properties sell up to three times faster than non-staged ones
78% of agents confirm that property staging boosts the offer value by up to 10%
figures: home staging association report, 2019
Jane's practical approach made it really easy to transform my home into one that would appeal to our potential buyers. She took the stress out of getting our home ready for sale and we were able to get really great photos and instant viewings. Highly recommend
Fiona, Lewes, East Sussex